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Keynote · Workshop · Training
Agentic Commerce: when AI agents become your customer
AI agents — not humans — will do the buying. ChatGPT, Perplexity, Claude and Google Gemini already negotiate, compare and check out on behalf of millions of consumers and enterprise buyers. In his keynote and trainings, Remy Gieling shows what agentic commerce is, which brands are winning today, and how your organisation stays visible and sellable in a world without clicks.
Reply within 1 hour on workdays
Definition
What is agentic commerce?
Agentic commerce is the next layer on top of e-commerce: AI agents that autonomously search, compare, purchase and pay — powered by protocols such as OpenAI's Agentic Commerce Protocol, Stripe's Agent Toolkit, Visa Intelligent Commerce and Mastercard Agent Pay. The customer journey shifts from 'human clicks a product' to 'agent chooses on behalf of human'.
From checkout to agent-pay
Stripe, Visa and Mastercard are rolling out agent-native payments. Agents authorise transactions with tokenised credentials — no more credit-card forms.
From UX to machine-UX
Your product feed, API and structured data are the new storefront. What an agent can't read, doesn't exist.
Momentum
Why now — the numbers
Agentic commerce is not a 2030 story. The major platforms shipped it in 2025; the first enterprise pilots are already live.
800M+
weekly ChatGPT users who can buy inside the app
OpenAI, 2025
$1.7T
projected AI-agent-driven transaction volume by 2028
Gartner
72%
of CEOs put agentic AI in their top-3 2026 investments
McKinsey State of AI
Sectors
What Remy talks about
Concrete examples from Silicon Valley, China and European boardrooms — no theory-heavy slides.
Retail & e-commerce
How Shopify, Amazon and European marketplaces are preparing for agent-checkout — and why your product feed is now more important than your website.
Financial services
Agent-pay, tokenised credentials and the role of banks as the 'trust layer' for autonomous transactions.
B2B & procurement
Procurement agents that write RFPs, compare quotes and contract autonomously within policy boundaries.
Marketing & brand
From keywords to brand reasoning: how to land in both the training data and the retrieval layer of LLMs.
Product & tech
MCP, Agentic Commerce Protocol, tool-calling and agent observability — what your engineers should ship this month.
Governance & risk
EU AI Act, liability for autonomous purchases, and how to set up an agent policy across your organisation.
Recently for
350+ enterprise clients. Audience rating 8.4/10. 150+ keynotes per year.
A selection of the 350+ organisations that have worked with Remy
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Erasmus MC
Erasmus MC
Formats
Formats: keynote, workshop or training
From a sharp opening keynote at your annual conference to a two-day training for your commercial team. Every format is tailored through pre-interviews.
45–60 min
Agentic Commerce keynote
Board, executives, conferences
Live cases from Silicon Valley and China, what it means for your sector, and the three moves you must make within 90 days.
- Custom cases from your sector
- Live agent-checkout demos
- Q&A + boardroom briefing after
Half day
Executive workshop
MT / leadership team
Interactive session in which we audit your commercial funnel for agent-readiness and build a 90-day roadmap.
- Agent-readiness scan of your funnel
- Prioritisation matrix per business unit
- Concrete 90-day roadmap
1–2 days
Training / masterclass
Commercial, marketing, product
Hands-on training for teams going agent-native: from AEO/GEO to product feeds, MCP servers and agent-pay.
- AEO/GEO — findable inside LLMs
- Build an agent-native product feed
- MCP & Agentic Commerce Protocol
Interested in related keynotes? See all of Remy's talks.
Approach
How we work
- 01
Intake
30-min call with you (or your agency) to sharpen goal, audience and case.
- 02
Research
Remy interviews 2–3 stakeholders in your organisation for sector-specific examples.
- 03
Delivery
Keynote, workshop or training — Dutch or English, on-site or hybrid.
- 04
Follow-up
Slides, recording (optional) and a boardroom briefing with next steps.
Frequently asked questions about agentic commerce
What is the difference between e-commerce and agentic commerce?
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In e-commerce a human clicks a product and pays in a checkout. In agentic commerce the human delegates the purchase to an AI agent (e.g. ChatGPT, Perplexity or an enterprise procurement agent), which autonomously searches, compares and checks out — often without the user ever seeing the seller's website.
Is agentic commerce operational, or still a future story?
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Operational. OpenAI's Agentic Commerce Protocol, Stripe Agent Toolkit, Visa Intelligent Commerce and Mastercard Agent Pay launched in 2025. ChatGPT checkout is live in the US with merchants such as Etsy and Shopify stores. The first European pilots are running now.
What should my organisation do within 90 days?
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Three things: (1) make your product and service information machine-readable (schema.org, feeds, APIs), (2) run an AEO/GEO audit so your brand shows up in LLM answers, and (3) draft an agent policy covering when agents may and may not buy and authorise.
Which sectors is this keynote relevant for?
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Retail, e-commerce, financial services, telecom, travel, B2B wholesale, SaaS and government (procurement). Any sector selling or buying products and services through digital channels.
In which language is the keynote delivered?
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Dutch or English — Remy is native Dutch and fluent English. Trainings can be delivered bilingually.
What does an agentic-commerce keynote or training cost?
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Pricing depends on format, duration, location and tailoring. Contact us via the form or call +31 30 207 2234; you'll hear back from PA Vivian Goudkuil within 1 hour on workdays.
No-obligation quote
Schedule an intro call or request a quote
Tell us briefly about your event. Remy's team (PA Vivian Goudkuil) replies on his behalf as quickly as possible — usually within 1 hour on workdays — with a tailored proposal, availability and rate.
- Team replies within 1 hour (workdays)
- Tailored proposal for your event
- Fully non-binding
- Short intake call possible
Remy's speaking schedule is fully booked; his team (PA Vivian Goudkuil) replies on his behalf as quickly as possible — usually within 1 hour on workdays, otherwise next workday before 10:00.